Charming Nakhon Phanom: A Secondary Blissful City Blending Culture, Beliefs, and Equipped with Technology at Every Corner

21 March 2024


Nakhon Phanom, a province on the northeastern border of Thailand along the Mekong River between Thailand and Laos, a secondary city that serve as a significant hub for those with faith and spirituality. While life here may move at a slower pace than in larger cities, it’s renowned as the happiest province in Thailand. This reputation is upheld by a harmonious blend of rich cultural heritage and traditional beliefs that locals take great pride in. Today, this heritage seamlessly integrates with the convenience offered by modern telecommunication infrastructure, available throughout the city.

True Corp Nakhon Phanom

While people often perceive Nakhon Phanom as moving at a slower pace, a deeper dive into data from True Corporation’s Business Network Intelligence Center (BNIC) reveals a 13.14% increase in data usage in the northeastern region. Nakhon Phanom stands out with a remarkable 14.34% surge in data usage, surpassing the regional average. This aligns with the growing trend of increased tourism in secondary cities.

From the data to actual visits, it’s evident that even on regular days without extended holidays or festivals, tourists flock into Nakhon Phanom province without interruption. It typically starts with pilgrimages to Phra That Phanom, a revered temple and a significant religious site in the northeastern region, frequently visited by believers and locals alike. As the annual birthplace (Year of the Rat) of Lord Buddha’s relics, it holds immense cultural and spiritual significance. People from all directions who travel here, along with their diverse beliefs, capture beautiful images and instantly share them on online social platforms.

Given the emphasis on communication in people’s lifestyles, True has developed its network in Nakhon Phanom province, expanding both 5G and 4G infrastructure to facilitate digital usage across the city, particularly in tourist destinations. Additionally, AI is utilized to analyze and ensure the highest quality network performance for optimal user experience.


As evening falls, an unmissable destination awaits: Phaya Sri Sattanakaraj, situated along the banks of the Mekong River. Built upon the belief that Phaya Sri Sattanakaraj emerges from the river to watch over this prosperous city, the surrounding area serves as a riverside promenade, inviting visitors to relax and unwind. Tourists come to explore and rejuvenate amidst the riverside scenery. For those seeking blessings and a bit of luck, there are lottery booths where merchants smile, eagerly waiting for customers to choose their numbers, with fast and efficient payment services available. Trading and generating income swiftly through a network of clear, fast, and reliable signals.

True Corp Nakhon Phanom

True Corp Nakhon Phanom

Another significant landmark in this city of belief and faith is Nakee Cave, located in Phu Langka National Park. It is steeped in legend, linking to the folklore of Nakee, a mythical serpent deity, who was cursed and transformed into stone. Along the winding path through the mountains, large boulders resembling majestic serpents with beautiful scales can be found. The trek through the forest leads to the viewpoint atop Nakee Cave, where True’s signal network ensures seamless communication at every step of the journey. Even video calls or live streams can be conducted without interruption.

True Corp Nakhon Phanom

The majority of people in Nakhon Phanom engage in agriculture and animal husbandry as their primary livelihood. Chicken egg farming is one of the traditional local occupations that has been modernized with the assistance of True’s network infrastructure, providing greater convenience and quality. By incorporating technologies such as Farm Automation and Smart Agriculture, notable initiatives like the “Egg-laying Chicken Farm for School Lunches” project at Nakhon School (Phon Sawan) in Phon Sawan District, Nakhon Phanom Province, have been implemented. This project involves a farm with 150 chickens producing 130 eggs per day for school lunches.

True Corp Nakhon Phanom

Students at Nakhom School in Nakhom Village are enjoying learning practical skills that result in a midday meal, coupled with the benefits of high-speed internet network, both 5G and 4G, which control and manage automated farm systems. With IoT devices monitoring the environment of their school’s egg-laying chicken farm, they get hands-on experience and see the advantages of technology firsthand. This close interaction and the tangible benefits derived from technology help students develop digital skills and may serve as inspiration for future career paths.


The charm of this city is far from over because Nakhon Phanom boasts several beautiful cafes with excellent coffee that rival those in big cities. 76A The Space is one landmark worth visiting. It’s a special riverside coffee cafe that revitalizes a century-old colonial-style building, serving up a vibrant atmosphere. They offer a menu of popular beverages and pastries, along with high-speed Wi-Fi for online connectivity. The back area features a large white dog sculpture, reflecting contemporary art space vibes. It perfectly blends the city’s classic charm with modernity.

All of these portrayals depict the city of Nakhon Phanom, inviting everyone to venture out and explore further, to experience firsthand the power of belief and the remarkable joy it offers.