We want to build a Telecom-Tech company

We have brought together two strong complimentary cultures to create a strong propeller driving us to become Thailand’s leading Telecom-Tech company.

Our Values

Our values ensure that we embody the principles that define us,
regardless of whom we serve, and inspire us to be One team with trust and respect, Performance-driven, and Customer-centric.

COMPASSION

Empathy in action.

เห็นอกเห็นใจกัน คิดถึงผู้อื่นและส่วนรวมเสมือนเป็นตัวเอง ทำความเข้าใจรับรู้สุขทุกข์ของผู้อื่น เพื่อให้ทุกชีวิตและโลกของเราดีขึ้นทุกวัน

CREDIBILITY

Walk the talk, transform promises to performance.

เชื่อถือได้ ความเชื่อใจที่มาจากความมุ่งมั่น ทุ่มเท เคารพซึ่งกันและกัน ไม่ย่อท้อที่จะสร้างผลลัพธ์เพื่อความสำเร็จอย่างเต็มประสิทธิภาพเสมอ

CO-CREATION

Connect diverse people to unleash new opportunities.

ร่วมสร้างสรรค์เรียนรู้ ร่วมแรงรวมใจจากภายใน ประสานพลังร่วมมือกับพันธมิตร เพื่อสร้างสรรค์และเรียนรู้ในการพัฒนาสิ่งใหม่

COURAGE

Do the right thing & Dare to disrupt the norms.

กล้าคิด กล้าลงมือทำสิ่งใหม่ กล้าเปลี่ยนแปลง เผชิญกับความท้าทาย พร้อมเปลี่ยนมุมมอง หาทางเลือกใหม่ ให้ตรงใจลูกค้าอยู่เสมอ

Recognizing the values of colleagues’ identities and abilities through positive reinforcement. Always be a good listener and try to understand the needs of customers and stakeholders.

Working with a self-centered mindset and no empathy.

Creating an inclusive and supportive environment of a diverse group of people while also being open to different opinions will allow employees to feel safe and respected.

Creating an unwelcoming work environment through negative energy and speech that implies one person’s way is the only correct approach.

Communicating openly and transparently so no one is afraid to share their opinions.

Overemphasizing on fixed criteria without considering colleagues’ efforts.

Working with a self-centered mindset and no empathy.

Creating an unwelcoming work environment through negative energy and speech that implies one person’s way is the only correct approach.

Overemphasizing on fixed criteria without considering colleagues’ efforts.

Always be responsible and consistent in delivering assigned tasks with high-quality. Be capable of making timely decisions.

Engaging in misconduct or unethical behaviors for one’s personal profit, including data breach, fraud, spreading false information, stealing intellectual property, and denying credit to co-workers. This undermines the credibility of employees and the organization.

Creating a work environment based on mutual trust and respect through transparent communication will make employees feel comfortable enough to ask when there are inconsistencies.

Making exaggerated promises and failing to follow through, leading to negative repercussions.

Consistently learning, developing, and improving oneself to create high-quality work that supersedes expectations.

Not staying up-to-date with latest trends in one’s industry.

Engaging in misconduct or unethical behaviors for one’s personal profit, including data breach, fraud, spreading false information, stealing intellectual property, and denying credit to co-workers. This undermines the credibility of employees and the organization.

Making exaggerated promises and failing to follow through, leading to negative repercussions.

Not staying up-to-date with latest trends in one’s industry.

Always sharing knowledge and experience to foster our colleagues to think outside the box. Try to find new ways of work and develop innovation to serve customers’ and organization’s needs.

Micromanaging employees with lack of trust, hindering freedom and creativity.

Creating new innovations from collaborative work and mutual trust in teams.

Not communicating sufficiently and transparently, leading to failure in aligning goals.

Using agile and flexible way of work to create new solutions and encourage employees to think and innovate.

Having a narrowed mindset and resisting new ideas and perspectives that are different to one’s own. Attempting to use internal politics and hidden agendas for personal gain.

Micromanaging employees with lack of trust, hindering freedom and creativity.

Not communicating sufficiently and transparently, leading to failure in aligning goals.

Having a narrowed mindset and resisting new ideas and perspectives that are different to one’s own. Attempting to use internal politics and hidden agendas for personal gain.

Having the courage to question the status quo, to raise concerns regarding inappropriate matters. Having the courage to create positive changes every day to deliver exceptional experiences to customers.

Not having a clear goal and direction of work can result in experiencing confusion, uncertainty, and lack of a genuine understanding of work.

Having the courage to take risks and learn to grow and create new innovations.

Punishing or causing embarrassment for a colleague’s unsuccessful attempts through disrespectful and rude communication, excessively emphasizing their mistakes, without intending to actively address those issues yourself.

Encouraging everyone to demonstrate strong leadership qualities to work together towards a successful future.

Being afraid to step out of comfort zone, only because of familiarity to usual way of work.

Not having a clear goal and direction of work can result in experiencing confusion, uncertainty, and lack of a genuine understanding of work.

Punishing or causing embarrassment for a colleague’s unsuccessful attempts through disrespectful and rude communication, excessively emphasizing their mistakes, without intending to actively address those issues yourself.

Being afraid to step out of comfort zone, only because of familiarity to usual way of work.

OUr VALUE

7 Inspiring Stories from True

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“We have to embrace the new change to create an impact to the Thai society.”

 

Lih Ren How

Head of Telco Tech+ Strategic Partnership

“View exchange, listening up and speaking up will sharpen our thoughts, fullfilling each other”

 

Kanokwan Sornsuk

Marketing Acquisition Lead

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“Challenging, diversity, safe zone and support are key components to the future success of modern organization”

 

Chonnikarn Jira

Head of Digital Academy

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“Trust is the heart to achievement with same goal”

 

Jirapun Shinawatra

Head of Online Experience Unit

“Turning strength and weakness to become the best”

 

Weratuch Witoonchart

Head of Tech Analytics & Insights Department

Weeratash
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“Co-creation is emerged from unity”

 

Korkaew Kampananon

Manager, People Partners

“Structural changes and dynamic environment allow us to learn from each other”

 

Veerasak Pongtanyavichai

Head of Innovation Center Department

K. Veerasak
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