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‘dtac’ launches “dtac Happy Tourist SIM” with “More & Beyond” privileges data 15 GB at only Bht 299

27 November 2019


  • dtac celebration of 9 consecutive years of success as pioneering leader of tourist SIM cards More and beyond benefits include discounts on shopping, restaurants, residences and multilingual Call Center ‘dtac’ dominates Chinese tourist sector as No.1 preferred brand. Builds on success in China, Korea, India and Russia.

  • Partners with ‘Central Department Store  ’ to issue ‘dtac Central Happy Tourist SIM’in China to offer special discounts and cash coupons for Chinese tourists to shop at all Central stores

November 26 2019 – “dtac Happy Tourist SIM” the pioneering leader of SIM cards for tourists, is celebrating its success ahead of the New Year with the launch of new ‘dtac Happy Tourist SIM’ that comes with the Bht-299 highlight package offering ‘More & Beyond’ privileges including maximum speed data of 15 GB, unlimited chat on 5 applications i.e. Messenger, LINE, WhatsApp, WeChat and Kakao Talk, unlimited free call within the dtac network for 8 consecutive days across the country, all at a price of Bht 299.  The new SIM card also offers benefits and discounts on shopping, restaurants, residences and travel in collaboration with dtac partners as well as Call Center 1678 where multilingual staffs are attentively of service to tourists of any nationality throughout their travel.

Sukannee Lertsukwibul, Head of Prepaid Market & Product Division, Total Access Communication Public Co., Ltd., or dtac said, “dtac is the leader and the first service provider in the market for tourist SIM cards.  And to build on our success into the 9th year, we have decided to launch the all-new ‘dtac Happy Tourist SIM’ to extend our gratitude while offering visitors to Thailand an extraordinary travelling experience on their mobile smartphones with a super-value 15 GB data service that is the fastest and strongest in the industry at a price of only Bht 299 – all to ensure that visitors will happily travel in Thailand, being able to post, like, share or call happily in ‘More & Beyond’ fashion throughout the festive seasons of the New Year and Chinese New Year.”

“In 2018, we recorded 38 million international travellers to Thailand, resulting in the growth in the market value for prepaid tourist SIM cards and ‘dtac Happy Tourist SIM’ was one of the drivers behind the growth of dtac’s prepaid tourist SIM cards during the third quarter of the year,” said Sukannee.

Today, there is a change in how international visitors travel in Thailand from group tour in the past to personally planned visits in smaller groups or solo travel.  For example, 64% of Chinese visitors are free independent travelers who prefer to search online for exotic sites on their own.  Koreans often travel with friends or lovers and love to share photos on social media.  Indian visitors prefer family trips and are happy to spend on dining, shopping and they focus on activities for the whole family and use the Internet to post on Facebook.  Russians rely on travel tips and reviews searched from the Internet and security is their top priority and they use their mobile phones to primarily call home or fellow travelers.

“Despite the change in travel lifestyles and the differences of tourists from individual countries, there is a common need among travelers worldwide.  They all look for strong and smooth quality Internet access.  dtac has continually developed its products and services to meet that need.  And we are now ready to offer something More & Beyond in the all-new dtac Happy Tourist SIM.  In addition to ‘Happy Network’ that ensures smooth, uninterrupted access to a maximum data service of 15 GB for basic customer needs, users are entitled to ‘Happy Privileges’ that offer deals and privileges in collaboration with dtac partners in restaurants, department stores, lifestyle and travel, to ensure VIP-status customer service.  ‘Happy Services’ are available to boost confidence through our Call Center 1678 where we have multilingual staffs to talk to tourists in Chinese, English and other languages.  They are ready to take care of tourists and help them throughout their travel,” Sukannee concluded.

In addition, ‘dtac’ has partnered with ‘Central Department Store’ to issue ‘dtac Central Happy Tourist SIM’ in China to cater to Chinese visitors who have a shopping passion.  The SIM entitles users to more privileges on the 8-day package.  These include a 10% discount and a cash coupon for up to Bht 5,000 when shopping at all Central stores as well as Central Village Luxury Outlet.

‘dtac Happy Tourist SIM’ is available in 3 main packages:  1. 8-day Highlight Package with 15 GB data at Bht 299 2. 15-Day Package with 30 GB data at Bht 599 3. 4-Day Package with 5 GB data at Bht 149.  All packages can be purchased at Suvarnabhumi, Don Muang, Phuket, Samui airports, all dtac shops, SIM card dealers and convenience stores nationwide.

For information and activities on dtac, go to www.dtac.co.th/s/touristsim


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